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Paris Capsule Collection

EWC, woven into Paris. This capsule renders the Esports World Cup in Toile de Jouy, the 18th-century French textile once used to commemorate places of significance. The city's name sits in the pattern, with the EWC Key, Trophy and Eiffel Tower hidden in the scene. Old-world craft, a new global sport. On the tee, hoodie, cap and tote.

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